Shop

Every Hootsuite plan includes everything you need to get started with social listening. If you select Deactivate Page, you’ll just be prompted for your password before everything is temporarily shuttered. Choose the tasks you’re comfortable with your admin performing, then click Give Access.

Step 8. Start posting!

Even national or global brands can tap into this trend with content creation that speaks to very specific target audiences. After you upload the photos, you can use the buttons in the top right of the preview to toggle between desktop and mobile view. Use these to make sure you’re happy with how your images look in both displays. You can drag the images in the left column to adjust their positioning.

Search for your new admin by name and click on the right account. Double-check you’ve got the right person, King Johnnie Online Casino Facebook Page since there may be more than one with the same name. Choose the type of team member you want to add and click the relevant Add New button (or Manage for Community Managers).

Why Facebook still matters for growth

The profile photo should be your logo, while the cover photo should be branded and give the followers a CTA. “Facebook Pages remain a powerful tool for brands to establish credibility, engage communities, and drive results,” says Laura Mikulski, senior growth strategist. Use Quick Search to discover trending hashtags, brands and events anywhere in the world, or dive deeper for personalized insights on your brand to guide your Facebook Page strategy. You can track what people are saying about you, your top competitors, your products — up to two keywords tracking anything at all over the last 7 days.

If that’s your preferred method of communication, you’ll want to set this up now. Facebook has a huge list to select from here, so choose the one that makes the most sense for your business. But small businesses starting from scratch on Facebook need all the brand awareness and brand recall they can get.

• Using Facebook to find local businesses is one of our top Facebook trends spotted recently.
• While these tips mostly focus on community-building, don’t neglect Facebook’s live tools as a driver of sales.
• Then, either head to the Create a Page link or navigate to the Pages menu through the top menu button.
• Scroll to the end of this post for tips on how to do that or build one from scratch.
• Facebook Groups are an exceptional tool for that community-building.

Try out these 16 Facebook post ideas if you’re not sure where to start. Or try our free AI caption generator (which, BTW, we used to create the caption in the screenshot above). No one wants to launch a Page with a follower count of zero. To get things rolling, click the Invite Friends button to suggest your Facebook friends connect with your new page.

If you don’t already have a personal account, you can create one by going to Facebook.com and clicking “sign up.” You’ll then see the form below, which you’ll need to fill out. If you’ve been curious about using Facebook for business, it’s not too late to start. However, to build a successful Facebook marketing strategy, you’ll need to know how to use Facebook and understand its basic features.

If you want to learn how to design your own cover photo in Canva, which is what we did, you can check out our tutorial here. If you can’t upload a Facebook photo correctly, people may not trust you to execute the product or service they need correctly. This is the name that will be visible to Facebook users, so make sure it’s spelled right.

Facebook allows users to create pages about almost anything — including businesses, public figures, or organizations. Unfortunately, that also means someone might create a page using your name or brand without your permission. If you’re not an admin of the page, you can’t delete it yourself, but you can report it and request Facebook to review and remove it.

Then, either head to the Create a Page link or navigate to the Pages menu through the top menu button. Utilize Sprout’s Instagram integration to create, schedule, publish and engage with posts. If you’ve never had a Facebook profile or business Page before, don’t fret. The process of setting up your Facebook presence is fairly straightforward and shouldn’t take more than an hour.