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RankMath is a WordPress plugin that helps you optimize your website right from your WordPress dashboard. Make sure your blog posts and landing pages are optimized, access their SEO analyzer, and even input schema markup to get rich snippets. AnswerThePublic allows you to insert a keyword and find conversations or questions that people are having online about that keyword.

Long Tail Pro is a keyword research tool that helps you explore less competitive keywords. These keywords can allow you to acquire conversions through online traffic, whatever your niche. You can also use their SEO management tool to track your keyword rankings, backlinks, etc.

Marketers and SEO professionals primarily use it for quick on-page audits and evaluations. We invest in deep research to help our audience make better software purchasing decisions. We’ve tested more than 2,000 tools for different marketing use cases and written over 1,000 comprehensive software reviews. Learn how we stay transparent & check out our software review methodology. Moz Pro is an all-in-one SEO solution with access to keyword research, link research, and competitive research tools.

Looker Studio (Formerly Data Studio)

Check My Links crawls web pages and highlights broken links, allowing me to address them quickly. Regularly checking for broken links helps improve my site’s credibility and user experience. Backlinks—links from other websites pointing to yours—are vital for off-page SEO. A strong backlink profile enhances your site’s authority and significantly impacts your search rankings. Technical SEO can often be daunting, but the right tools simplify the process and ensure your site is optimized for search engines. If you want to hire someone to help you with SEO, the price can range from $ per hour for an SEO expert ($750-$1,500 per month).

HubSpot’s AI Search Grader

If five of my competitors show a lower bounce rate than the pages I’m working on, it’s a signal that I need to make some user experience improvements. The data doesn’t just come from search engines (although the software does “listen” to millions of searches). When you see a trending topic, it’s because it’s also been mentioned, commented on, and discussed all over the internet. That’s why this tool is good at exposing not just what people search for but also what they’ll likely search for in the near future. Some are feature-rich, comprehensive software with several tools to tackle many SEO tasks. Ahrefs is a good example of a comprehensive SEO tool since it helps with on-page SEO, off-page SEO, site audits, and more.

Advanced Web Ranking.

• Search engines want to index what the user sees, and can get pretty suspicious and even levy penalties if they think something deceptive is going on.
• This feature is extensively used for conducting thorough website audits and identifying a range of SEO issues like broken links, redirect chains, and server errors.
• Rich Results Test checks whether your pages support structured data for enhanced SERP display.
• It’s perfect for tailoring your content or ads to your audience.
• You can then concentrate on enhancing your website’s functionality and SEO tactics.

You can go beyond just Semrush data by connecting 20+ other marketing data sources to further enhance your reports. If you are an SEO geek and need to make your own Schema data, but obviously can’t remember all details in your head, then I would recommend this tool. There are many generators, but all the others I’ve tested have a very small selection. It gives you some quick data on any page you are currently visiting. So as you can see in the photo it can give me quick info on meta, headings, internal BHS Links links, images, schema and social media. In 2025, there are over 300 free and paid SEO tools on the market.

This one of the best SEO software for agencies is backed by AhrefsBot, the web’s second most active crawler after Google, processing an impressive 5 million pages every minute. If you are wondering which SEO tools for SEO agencies are the best for people who want to improve their client’s website performance, this article can help. We will present 14 key solutions on the market that will allow you to maintain the highest quality and efficiency of your team’s work. Free SEO checkers are a great starting point for improving your website’s SEO, but relying solely on them may limit your ability to fully optimize your site.